Want your marketing to just focus on the minimum activities to generate online traffic or prefer a more complete set of marketing services. Not sure? Contact us and we'll help you decide
Part of our commitment to help our customers, includes meeting with them regularly to discuss existing and future campaigns, to evaluate ongoing results, and to ensure we're constantly moving towards achieving your company's goals.
A landing page is 1-page website specifically designed for capturing online leads (user's name and email, etc)that are directed to this page after clicking on an AD from an online advertising campaign.
The landing page includes design, content development (up to 500 words), stock-free photos, graphics (up to 5 graphics), setup of the landing page and integration with your E-mail marketing or CRM software
This may include setting up your social media profiles, designing graphics for them, and the active weekly maintenance of each account.
On a weekly basis our team would post, tweet, publish, upload or pin depending on what your social profiles are. All plans include managing a Facebook account, which requires a monthly budget for paid promoted posts.
Content Marketing refers to the concept of delivering valuable information to your potential and existing clients in order to build and grow a positive perception, trust and bond with your company or brand.
Content comes in many shapes and sizes so we start by creating written content through blog post specifically targeted to your customers' and industry's interests and needs.
E-mail marketing is still one of today's most efficient online marketing tools to generate new business as people check their e-mail every day, and you own your e-mail list.
We help our clients with E-mail marketing strategy, design, implementation, content development, monthly setup, reports and more.
A short term marketing strategy requires you to pay for advertising in order to generate traffic to your site. While long-run strategy focuses on organically ranking higher on search engines (non-paid).
We optimize your website's content to ensure your ideal customers have a better chance at finding you organically.
We help you decide what CRM system will best meet your marketing and sales needs.
We'll then help you setup, customize, and teach you some of the best practices on how to use a CRM in your business on a daily basis to help you increase your marketing and sales productivity.
Marketing automation refers to the implementation of a system that helps a business to automate many of their repetitive marketing tasks.
Businesses with high volumes of leads will benefit from such a system, as it helps them to not only reach out to many people easily, but also lets them score leads, create follow-up tasks, and help a sales team focus on only contacting qualified leads over the phone.
E-mail autoresponders deliver a series of E-mails to your contacts, without you having to manually send multiple emails. Saving you lots of timing and semi-automating your sales process.
Our marketing experts will implement cutting-edge tools to help you capture even more leads from your website, help you grow your e-mail list, and provide you with advanced analytic tools to better understand how your users are interacting with your website and content.
1-Hour Initial Small Business Marketing Consultation
This is our first face-to-face meeting with you in order to get to know you and your business.
During this meeting we'll discuss your current business activities, marketing efforts and overall business strategy and suggest some ideas for improvement.
Personalized Strategy & Business Analysis Consultations
During this meeting(s), one of our professional marketing strategists will spend several hours getting to know your business in-depth.
The goal is to identify your company's key value propositions, evaluate how well you're currently performing in your industry and provide personalized advice for overall business improvement.
Includes a written marketing strategy plan and a 12 month calendar with the exact proposed marketing activities and services which we'll be performing.
Written Report: In-Depth Business Strategies & Marketing Plan
One comprehensive written report focusing on the overall macro strategy suggested. Including the details regarding the analysis, research, ideation, and selected strategies presented.
Strategic advertising campaign plan and the creation of a new AD account with complete setup - including setup of Google Analytics and conversion tracking pixel.
For Google AdWords account: Setup includes keyword research, competition analysis, and keyword maximum bidding suggestions.
The key to ensuring your AD budget is spent wisely requires that we test, analyze and optimize your campaign on an ongoing basis.
Every month we look at how your current ADs are performing and modify the campaign as necessary to ensure we get the best value for every $1 you spend.
For Facebook: We also analyze, modify and/or create new target audiences, AD graphics and AD content.
For Google: We also analyze the best/worst performing Ads, & keywords, add new keywords, remove unwanted keywords, create new ADs
Every month we'll provide you with a report of your ad campaign results and include suggestions on how we'll continue to improve and optimize your advertising strategy.
Each Facebook AD is composed of 4 parts: 1) Main graphic/image, 2) AD text, 3)Headline/Link and 4)Headline/Link description. Learn More about Facebook ADs.
The number in this row represents the total number of ADs, distributed among the various target audiences.
This row represents the maximum number of initial keywords that we'll include on your AdWords campaign, although more may be added or removed as part of our monthly maintenance work.
Note: Only included when doing a Google Adwords campaign.
A landing page is 1-page website specifically designed for capturing online leads (user's name and email, etc)that are directed to this page after clicking on an AD from an online advertising campaign.
The landing page includes design, content development (up to 500 words), stock-free photos, graphics (up to 5 graphics), setup of the landing page and integration with your E-mail marketing or CRM software
Includes: 1) Pop-up lead capturing form, 2) Website heat maps to track what your users are clicking on (and modify accordingly), 3)Content Analysis tracking, 4) Welcome mat pop-up, and 5) Smart-bar lead capturing form. Includes paid monthly cost of SumoMe plan.
Featured blog posts are developed with the goal of diving deeper into a subject, providing more details, examples, graphics and generally more value for the reader
These posts may also be used to generate leads, by offering a call-to-action to download a lead magnet or contact the company for additional training.
Creation of an E-mail marketing software account on Mailchimp, Aweber, Constant Contact or your preferred system. Includes the creation of two (2) contacts lists (Customers, Leads) and importing of your contacts.
Template: Design of one E-mail template to match company's branding. Created within the E-mail software's editor. Custom HTML and Photoshop design available for an additional fee.
E-mail software cost: Varies depending on the software platform chosen, features and number of contacts to send E-mails to. Mailchimp offers a forever free account that allows you to E-mail 2,000 people and 12,000 E-mails per month.
Add/Edit contacts, lists, etc. Review campaign open and click data, export reports (if any), and have full access and ownership of your E-mail software account.
Simple graphics designed for using on Social Media.
A simple graphic is made up of a stock photo on the background, and a few words on top of the photo (up to 10 words). It may also include the company's logo as a branding watermark on the image.
Simple graphics designed for the featured image of each blog post.
A simple graphic is made up of a stock photo on the background, and a few words on top of the photo (up to 10 words). It may also include the company's logo as a branding watermark on the image.
Website content, image & hyperlink, URL, HTML/CSS optimization and more .
The number in this row represents the number of pages we'll optimize, which is based on the same number of keywords we'll optimize for (1 keyword = 1 product/service).
We ensure your website's CMS (Content Management System), such as WordPress or Joomla are always up-to-date with the latest software releases, plugins and security patches.
Keeping your website's software updated to the latest versions makes it less likely to get hacked.
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CRM + Marketing & Sales Automation - Be more efficient, spend time more wisely!
We help you decide what CRM system will best meet your marketing and sales needs.
We'll then help you setup, customize, and teach you some of the best practices on how to use a CRM in your business on a daily basis to help you increase your marketing and sales productivity.
Marketing automation refers to the implementation of a system that helps a business to automate many of their repetitive marketing tasks.
Businesses with high volumes of leads will benefit from such a system, as it helps them to not only reach out to many people easily, but also lets them score leads, create follow-up tasks, and help a sales team focus on only contacting qualified leads over the phone.
E-mail autoresponders deliver a series of E-mails to your contacts, without you having to manually send multiple emails. Saving you lots of timing and semi-automating your sales process.
Includes the development of 3 custom-written emails, based on your company's key value propositions. The goal of the emails is to automatically follow up with your leads, so you don't have to.
Includes:1) Welcome E-mail, 2) "6-Hour" Email, 3)Follow-up email #1 and
Depending on your marketing strategy, you may want to have additional follow-up emails to send more information to your leads about your products and services.
Editing e-mail campaign, optimizing the content and flow as necessary so users continue to sign-up, convert, etc. Plus, we'll handle all customer support queries/questions on Client's behalf..
= Item not included in package, but may be added for an additional fee.
*Monthly marketing fee does not include the advertisement budget required to run advertising campaigns on Google or Facebook. Advertisement budgets vary by client and AD campaign.
Social Media Management
This may include setting up your social media profiles, designing graphics for them, and the active weekly maintenance of each account.On a weekly basis our team would post, tweet, publish, upload or pin depending on what your social profiles are. All plans include managing a Facebook account, which requires a monthly budget for paid promoted posts.