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This is Bloominari's blog, where you'll be able to find lots of great information about marketing, design, strategy and all updates and news about our company and latest projects. 

18 Questions To Ask Yourself Before Hiring A Digital Marketing Agency

Remember the Staples® Easy Button™ commercials?

One click of the Easy Button and all the work is magically done!

Yep, we all wish that business tasks were easy. But sometimes we have to roll up our sleeves and do the hard work required. Fortunately, when you hire a marketing agency like Bloominari, we do almost all of the work for you.

Whether you’re currently shopping for a marketing agency or not – the rest of this blog post will help you understand what you need to know and understand about your business and its customers before you hire a marketing team to enhance your efforts.

Why would your company need to hire a marketing agency?

Optimize Your Business: 12 Ways Automation Technology Can Improve Your Sales & Marketing

Get access to the complete video recording of the webinar that will show you how you to optimize your business using a customer relationship management system (CRM), along with the use of sales and marketing automation technology. Our San Diego marketing agency's founder, Jaime Nacach, walks you through our unique infographic on the "Best Software Stack For Small Businesses", which explains how to take advantage of today's multitude of web-based apps and connect them with each other to create a super power sales and marketing business tool.

To watch the recording of the live webinar that was presented on August 10th, 2017, please visit SCORE's website, whom hosted this webinar. Free registratioin is required to access the video recording.

The Top 10 Secrets of Running a Successful Business

Running your own business is a no easy accomplishment. With a lot of moving parts that you need to keep in check, it can be quite challenging and daunting to operate. But when done right, venturing into your own business can be one of the most rewarding decisions you’ll ever make in your life.

If you’re planning, yet still afraid to take the challenge of entrepreneurship, then worry not because we’re here to help you out. Here are top 10 secrets you need to know to run a successful and profitable business.  

5 Amazing Automation Features of CRMs You Need To Be Using

The Industrial Revolution, which began in the 1700s, was a critical turning point for mankind because it allowed businesses to manufacture and produce items faster, cheaper and more efficiently by use of machines.

After reading this, you should find yourself seeking out automation technologies for an “Industrial Revolution” within your own business.

However, instead of helping you find technologies that will increase production of your merchandise, I’m going to educate you on one type of modern computer technology that will improve sales and efficiency while reducing costs and human error.

Is Your Email Subject Line Ruining Your Campaign?

If your target market is under the age of 60, chances are that your email marketing leads will first see your email on a mobile device. It will pop up loud and clear like a shining beacon on the screen of a cutting edge iPhone, Samsung, or Motorola phone.

If your subject line isn’t relevant, compelling, and clickable, the rest of your content doesn’t matter – it’s gone forever with the swipe of a finger.

Instead of letting your email marketing efforts fall flat, consider the impact your subject lines may be having on your open rates.

Choosing a Hero Shot to Make Your Landing Pages Pop

The hero shot has become one of the most significant trends in web design over the past few years. These large, compelling visuals should express the core of your brand offering in the blink of an eye. Unfortunately, many hero shots fall short of the goal. They are too contrived, too stock, or too confusing. To really stand out, a hero shot should be authentic, natural, and beautiful. Overhauling your entire company image isn’t necessary in most cases, and it’s important to avoid going overboard with your hero shots.

60 Questions To Ask Web Designers Before Hiring Them

Shopping around for a new web designer or marketing agency to build your new business website?

If you are, then you’ve come to the right place. I’ve put together a list of 60 questions that you can ask your potential new web designer, to ensure you’re hiring someone with the right skills and experience to successfully develop and complete your new website.

With over 15 years of experience building websites and talking with hundreds of different business owners about business strategy, marketing and web design, I’ve got a pretty good idea of what business owners looking for a website really need. There’s usually a big gap between what customers think they want and what they actually need, and my job has been to navigate them through the differences. By asking the right questions, you as the client will sound smarter, more prepared and will be more respected by your future designer. Additionally, asking good questions will help you get a deeper understanding of who you might be hiring for your next web design project.

The questions are divided into six categories:

How to Get the Best Marketing Automation Tools on a Budget

If you’re really excited about automating your business but you don’t have a big budget to invest in expensive tools out there, this article is for you.

Marketing automation is evolving very fast. According to a recent Clickz survey, “59% of Fortune 500 companies now use marketing automation along with 95% of SaaS-based companies.” About 26% of businesses extensively use marketing automation software to manage lead generation.

Beyond Bots: Artificial Intelligence in Marketing

Chatbots Aren’t the Only AI Making A Debut in Online Marketing

An Overview of AI Marketing Trends

Artificial intelligence has already begun influencing our online lives. Marketing trends are using AI to take the place of sales representatives with the installation of chatbots into the messaging world, but there are even more ways AI will affect internet behavior now and in the future. Take a look at some of the increasingly common AI marketing strategies.

12 Common Reasons Why You're Not Attracting Customers to Your Website

Your business has a new, fresh website that you love. And that’s great.

(If you’re not in agreement with that last sentence, click here.)

But your business needs more than just a website. Potential customers have to find your website, feel a need for what you’re selling and ultimately trust your business enough to spend their hard-earned money.

However, the first step, getting people to the website, is perhaps the most critical.

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